The first break of Ou Dier in the Hubei market and the rapid promotion, the first feeling for the majority of dealers is: the wolf is coming, a fierce wolf is about to ride on the vast expanse of Huazhong.
Ou Dier, the leader in a lighting company, finally has to enter the Hubei market! Speaking of energy-saving lamps for small ghosts, everyone may have heard it before. In fact, the energy-saving lamps of small ghosts come from Zhongshan Ou Dier Electric Lighting Co., Ltd. The gadgets and the Odile are the two brands that the company has carved out. In recent years, Ou Dier has been focusing on the development of two major brands, and has spared no effort in the research and development of light source technology, pursuing the excellent quality of products.
At the entrance of Wuhan Tianxiang Lighting Mall, the reporter saw Mr. Ji Xiaodong, the regional manager of Ou Dier Lighting Hubei, who is engaged in promotional activities. According to the manager of the season, Ou Dier Lighting has invested a lot of manpower and material resources into the Hubei market this year. In just a few months, it has developed 25 sales outlets in Hubei, covering many county and city units in Hubei. In the future, various activities will be held from time to time to increase the visibility of products in the market.
The establishment of an operation center is a practice for many brand companies to cut into the local market. The manager of the season expressed his views on the operation center. The operation center is a bridge between enterprises and dealers. It shoulders the two tasks of market sales and market development. Enterprises must not rush to set up operation centers casually. The search center must investigate whether the dealer has certain strength, whether it has its own ideas for brand management, and dealers without brand awareness can not assume the responsibility of the operation center. If you rush to choose a dealer who does not act, simply sell the products of Otto in your own store, and not through other channels for market development, it will have a negative effect on the long-term development of the brand.
Manager Ji said that Ou Dier is looking for a competent and development-oriented dealer as a long-term partner. Through the effective information feedback from the operation center, the company can formulate a set of marketing ideas that meet the market requirements and develop together with the dealers. . Of course, as a powerful enterprise, the operation center can enjoy a series of preferential policies, and the local staff of the company will also go all out to assist the operation center to develop business and provide the most comprehensive service.
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