China's number of Internet TV color butterfly version online



On August 10th, the new inter-generational product of Huadian Internet TV, the Huadian Internet TV, was launched on Shaanxi Unicom. More than one month ago, Caidi Edition client has been launched on some terminals of Zhejiang Unicom, and will cover all operators and newly-expanded operators' Internet TV business during the current year.

"Rainbow" is China Digital's tailor-made service for Internet TV operators. The new C\S architecture brings the ultimate smooth and stable user experience; Lightweight column structure highlights the core content advantages of China, and the navigation bar layout meets operator's individualization. The rapid on-line demand; more equipped with a player with face recognition technology, so that the color precision focus. Specific product features are as follows:

Excellent experience: Based on C/S architecture development, full picture display, stable and smooth operation response; equipped with industry-leading face recognition technology player, accurate color focus to the face, eliminating the screen jaggies, more rounded face profile, video More colorful.

Familiarization: The page hierarchy is simplified from a maximum of 5 floors to a maximum of 3 floors, and the target content arrives faster. The number of first-class channels is reduced from 16 to 10, and the channel positioning is more accurate, gathering high-quality content, highlighting the core content.

Happy double: According to the user's preferences, automatically recommend the video; memory user playback time point, at any time continued broadcast; favorite content a key collection; short video and television drama automatically podcast. While providing users with video services, it brings users a good mood.

Skillful work: In addition to the 40% reduction in the number of keystrokes for video and column content searches, each step in the user's memory is precisely stored, making it easier to use the TV.

From the first year of Internet TV in 2013 to the year of Internet + TV in 2015, the number of Internet products upgraded from the interactive version 2.0 to the special network color butterfly version has experienced three years of rapid expansion, and the number of users has grown from 27 million to 60 million. The platform strategy of “using the content platform as the core, interconnecting high-quality content and services, and building a healthy and sustainable Internet TV ecology” will realize the innovation of content, products, and business models.

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