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Recently, mainland technology factories have invested in the production of intelligent hardware, from Xiaomi launched a smart bracelet of 79 yuan, to Lenovo launched a network entrepreneurial platform, and released the first three products of this platform: smart glasses, smart routers, and smart air. Purifiers, in the display of the marketization of intelligent hardware by technology giants, have entered a stage of white-hot.
In the 21st century economic report, intelligent hardware will be the next wave. The mainland's big technology companies have extended their tentacles and tried to try. However, there are no products that can really touch people's hearts on the mainland, mainly because the entire industry chain is still immature. relationship.
The media went to Shenzhen Huaqiang North for an interview and found that some merchants are already selling smart hardware, including smart watches, bracelets, and other products that measure various microdata. However, the field survey found that there were only 5 to 6 companies in the market, and the products were rough.
Since the rise of smart phones, the entire industry chain has changed, and now smart hardware has relatively few strong entrants, and the industry will worry that the products made will not be paid. In the end, in fact, the upstream supply chain of intelligent products in the mainland is not very complete, so the situation of defective products is everywhere.
For example, Tuman Technology, which produces smart watches, has encountered the problem of product ticketing, mainly because it wants to make a curved watch, but encounters some practical problems, and produces a table that combines plastic and metal, quality and Did not satisfy Tuman Technology.
For Internet companies looking to build smart hardware, the biggest headache should be that the supply chain is not transparent enough. For example, some developers have once given products to the founders, but the end result is not the case. In the electronics industry, there are many standards for manufacturing. If the customer does not have an idea, the foundry will naturally produce it with the simplest standards.
For the foundry, it is a meager manufacturing profit, and it is also invested in production. It is difficult to require them to be as innovative as the Internet. For them, to modify the equipment, you need to have enough scale. These foundries are built on Apple, Samsung and previous Nokia to make small-scale products that may slow down.
Upstream supply chain operators are usually only responsible for production, and do not consider themselves responsible and cost to undertake the special needs of intelligent hardware entrepreneurs. Even if these foundries take orders, it may be difficult to enter mass production because the manufacturing costs are too high.
The concept of product development for online entrepreneurs is not suitable for hardware. Most network products have an idea first, then upgrade with time, and pursue speed. If the product is not new enough, it is difficult for consumers to pay the bill. Thinking mode is not suitable for the manufacturing of hardware.
Even big companies like Apple will encounter problems in the supply chain. The key is the ability of entrepreneurs to solve problems. These problems are not solved by a formula. Therefore, some Internet operators will find people who understand hardware to enter the team to manage the supply chain.
However, many entrepreneurs in Shenzhen are people from design companies or foundries, with technology and production capacity. Although they have no problem in supply chain management, the products produced are hard to see. For example, there are many smart watches sold in Huaqiang North. In fact, the product design is not much different from the electronic watch designed by Japan 20 years ago.
In fact, many products called smart hardware are not yet intelligent, and wearable devices require low-power chips. Currently, first-line chip factories produce very little. In the operating system part, Google launched Google Wear, but it has not been opened in the mainland. The general manufacturers use their own Android to optimize themselves and cut off unnecessary modules.
In addition, the sensor is too singular, also affects the level of intelligent hardware, such as sensors in the medical field, the cost is high, and the current quality is not good, so many smart pedometers, sphygmomanometers, also have inaccurate problems. It can be seen that the mainland's intelligent hardware industry is not red, and the reason behind this is exactly the same.
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