Chai Guosheng: Snow Wright wants to be "the best in China" (Photo)


Guangdong Xuelaite head, Chai Guosheng

The lighting industry is essentially a technology-driven industry, whether it is in the field of energy-saving daily lamps or automotive lamps. For Chinese companies, lower labor costs are important, but if our company's only advantage is labor costs, then it is more dangerous. Chai Guosheng is called a technology paranoia because he is very focused on innovation.

As of June 30, 2009, the actual controller of Xuelaite (002076, shares), Chai Guosheng holds 49.66% of the shares, with a market value of about 775.576 million yuan. Another major shareholder of Shell Wright is Chai Guosheng's brother-in-law, Wang Yi, who holds 4.48% of the shares and has a market capitalization of about 69.92 million yuan.

In 1978, after graduating from the Department of Optics of Fudan University, Chai Guosheng returned to his hometown of a small and famous light bulb factory in Gejiu City, Yunnan Province. Until the end of 1991, Chai Guosheng went to sea. Chai Guosheng, who is familiar with and optimistic about the Guangdong market, chose Nanhai as his entrepreneurial treasure and raised 700,000 start-up funds.

At the beginning of the project, the development of Shell Wright's predecessor Huaxing Optoelectronics Industrial Co., Ltd. was difficult due to the fact that most of the funds broke into the most critical equipment. Until 1997, Fudan University had a research project of compact fluorescent light decay mechanism, which required high-quality enterprise supporting production, and found many large and small enterprises in the country unsuccessful, and finally locked their eyes on Huaxing Optoelectronics. As a result, the energy-saving lamps co-operated by Chai Guosheng and Fudan University extended the average life of energy-saving lamps to 12,000 hours, and the maintenance rate of 2000 hours of light transmission reached over 90%, reaching the world's advanced level. Since then, Huaxing Optoelectronics has established its own status in the field of electric light source, and Chai Guosheng has also discovered the first bucket of gold in his true sense.

In 2002, Chai Guosheng made a major decision: to move the factory to Shishan, a major economic town in the western part of the South China Sea, to complete the first dream of the Snow Wrights: to have their own entrepreneurial home.

To become the best and world-class lighting company in China. This is the second dream of the Snowlet. In 2003, the automotive Xenon metal halide lamp with international advanced level was launched and put into production. In 2004, the key development of key projects in Guangdong and Hong Kong was the successful bidding for the development and industrialization of new automotive Xenon metal halide lamps and LED taillights. It has become the second pillar of the company after the energy-saving lamps.

Chai Guosheng firmly believes that quality comes from the concept of science and technology. As one of the largest R&D and manufacturing bases for energy-saving lamps in China, Shelley has formed an annual production capacity of 150 million high-quality energy-saving lamps. For example, 150 million high-quality energy-saving lamps are used. If the average is 11W, it is used to replace 60W. The incandescent lamp has a power saving rate of 80%.


Snow Wright: Interview with Chai Guosheng, a world-class lighting company: technology madman energy saving (Figure)

Guangdong Snowlight Optoelectronics: 17 years of energy-saving development





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