According to Japanese media reports, Japan's Sharp, Toshiba, Hitachi and other major power giants have successively introduced new LED products with longer life expectancy, less power consumption, smaller specifications and more affordable prices. The LED lighting market technology competition is becoming increasingly fierce.
It is said that on February 26, Sharp will add four small LEDs with a diameter of 1.7 cm and an estimated value of 4,000 yen (about RMB 300) on the basis of the conventional bulb type (2.6 cm diameter metal cap LED lamp). New light bulbs. It is about 1,000 yen (about RMB 74) cheaper than its main competitor, Panasonic.
It is reported that in addition to being the first to launch in Japan, Sharp plans to launch the North American market around March, and then launch it in Europe and Asia. According to relevant sources of the company, the sales of LED lighting related products are expected to exceed 50 billion yen this year, indicating that they are more optimistic about the LED lighting market.
Hitachi Lighting plans to launch four new 6.5-watt ordinary bulb-type LED bulbs, which are said to be the most energy-efficient, starting from February 1. The price is also about 4,000 yen. According to relevant sources of the company: "Compared with incandescent light bulbs, it can save about 90% of electricity every year."
At the same time, Toshiba, which took the lead in the domestic LED market in Japan in March 2009, will release its new product in the near future. Driven by the technology competition, the “small-scale†commercial war in the domestic LED lighting market in Japan is on the verge of a hit.
It is reported that LED bulbs consume only about one-eighth of the power of incandescent lamps of the same brightness, and the lifespan is about 40 times that of the latter, up to 40,000 hours or more. According to the average daily usage of 10 hours, the service life is more than 10 years. . According to the weighting algorithm of purchase price + use cost + replacement cost, LED bulb is definitely the first choice for "smart" home lighting equipment.
After the summer of last year, with the expansion of consumption scale and production scale, the price of household LED bulbs was about half cheaper than when it was first listed, and the market penetration speed was further accelerated. In addition, the “upgraded version†of the environmental protection point subsidy system at the end of last year officially included LED bulbs in the scope of subsidies, and policy price cuts further stimulated market demand.
According to the GKF Japan survey, the domestic sales of LED bulbs in Japan's domestic market in December was about 33 times that of July, and it is expected to maintain a growth rate of more than 10 billion yen in the next 1-2 years. As a result, all major Japanese power giants, home appliance chain stores, home chain dealers and general supermarkets have joined the home LED lighting business battle.
Industry analysts pointed out that in China, with the introduction of the national policy to encourage the development of LED lighting industry, Toshiba, Panasonic, Sharp, Philips and other giants have entered the LED lighting market. However, compared with the Japanese market, in the short term, the Chinese home lighting market may not be able to stage the "LED commercial war" in the sense of "promotional acceleration."
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