According to foreign media reports, Intel, the world's largest chip maker, announced on Tuesday that due to unsuccessful success in the TV chip market, Intel will abandon its efforts to enter the TV chip market.
Intel spokesman Claudine Mangano said that while continuing to provide chips to TV set-top boxes, Intel plans to transfer the resources of TV chips to its division that focuses on tablet PC chip business development. The spokesperson said, "This is a commercial decision. We are transferring those resources into the business that is prioritized for development." She said that Intel has decided to let the technicians of the Digital Home Group focus on tablets, smart phones and new laptops ( Chip development work that Intel calls Ultrabook.
Withdrawing from the TV chip market means that Intel has withdrawn some of the markets that are preparing to explore new businesses. Intel CEO Paul Otellini had previously stated that he is seeking to reduce the company's over-reliance on the PC chip business. Previously, Intel’s TV chip business had acquired orders for set-top boxes from Comcast, the largest cable company in the United States, and some European TV service providers, and provided chips for Sony and Logitech manufacturers’ Google TV devices.
Although Intel's processors currently operate in more than 80% of the world's PCs, the company's low-voltage processors have not shown off the computer processor market. Cody Acree, a semiconductor industry analyst at American investment firm Williams Financial, said: "Even in Intel's earnings report, we have not seen the company's TV chip business strong enough to gain a foothold." Akri said that Intel has been unable to provide the necessary chips to Samsung Electronics, Sony and other TV makers, and Intel's products have no major difference in performance performance from competitors' products.
Intel shares rose 11 cents, or 0.5%, to close at 22.99 US dollars on the Nasdaq stock market on Tuesday. Since the beginning of this year, Intel’s share price has risen by 9.3%.
Intel spokesman Claudine Mangano said that while continuing to provide chips to TV set-top boxes, Intel plans to transfer the resources of TV chips to its division that focuses on tablet PC chip business development. The spokesperson said, "This is a commercial decision. We are transferring those resources into the business that is prioritized for development." She said that Intel has decided to let the technicians of the Digital Home Group focus on tablets, smart phones and new laptops ( Chip development work that Intel calls Ultrabook.
Withdrawing from the TV chip market means that Intel has withdrawn some of the markets that are preparing to explore new businesses. Intel CEO Paul Otellini had previously stated that he is seeking to reduce the company's over-reliance on the PC chip business. Previously, Intel’s TV chip business had acquired orders for set-top boxes from Comcast, the largest cable company in the United States, and some European TV service providers, and provided chips for Sony and Logitech manufacturers’ Google TV devices.
Although Intel's processors currently operate in more than 80% of the world's PCs, the company's low-voltage processors have not shown off the computer processor market. Cody Acree, a semiconductor industry analyst at American investment firm Williams Financial, said: "Even in Intel's earnings report, we have not seen the company's TV chip business strong enough to gain a foothold." Akri said that Intel has been unable to provide the necessary chips to Samsung Electronics, Sony and other TV makers, and Intel's products have no major difference in performance performance from competitors' products.
Intel shares rose 11 cents, or 0.5%, to close at 22.99 US dollars on the Nasdaq stock market on Tuesday. Since the beginning of this year, Intel’s share price has risen by 9.3%.
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